How To Start A Question Blog

How To Start A Question Blog

How To Start A Question Blog: A frequently asked questions (FAQ) page is one of the best ways to improve the customer experience and answer questions. A FAQ section can be a helpful addition to your site. It can do things like:

  • Easing worries about buying that your product or e-commerce website copy doesn't directly address. Take some of the load off your customer service team by answering frequently asked questions in public.
  • Getting better at SEO and website navigation
  • Getting people to trust you by showing you know your product well and explaining how your business works
  • customers happy by answering their questions in creative ways
  • preventing customer complaints ahead of time and keeping customers longer

Whether you need to make your next FAQ page or aren't getting the most out of the one you have, this article will show you how to do it right.

  1. Free Reading List: Strategies for Serving Customers
  2. What is a frequently asked page?
  3. Get Lightning Fast Hosting for Your Question Blog with Siteground 
  4. How To Start A Question Blog
  5. Uncover common customer questions
  6. Answer questions briefly.
  7. Make your FAQ page visible.
  8. What Should Be on a FAQ page?
  9. Conclusion

Free Reading List: Strategies for Serving Customers

Putting more effort into customer service can turn bad experiences into good reviews (and repeat customers). Please find out how with our free list of articles with many impacts.

What is a frequently asked page?

A Frequently Asked Questions (FAQ) page is a web page in your online store where you answer common customer concerns, questions, and objections. Since 69% of customers try to solve their problems independently before contacting support, FAQ pages are now a must-have for online businesses.

You are About Us site, where you tell the bigger story behind your brand, is different from your FAQ page. A Frequently Asked Questions (FAQ) section is where people go to find answers to specific inquiries about your product or how your business works. This is important for building trust with your customers.

A good FAQ page can also be the first place customers go to find answers to their questions before they contact you directly. At Shopify, for instance, we have a page called "Frequently Asked Questions" (FAQ) that answers many questions that people who are just starting to think about website platforms can utilize to learn more about our tools.

When done right, your FAQ page can help customers at different stages of the buying process, whether they're just thinking about buying and want to know where you get your products from or are already customers who need help with a problem.

In short, a FAQ page makes online shopping less scary, which is a big step toward getting customers on the fence to buy from you. It can be helpful to think of your FAQ page as an increasing knowledge base that improves as time goes on.

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How To Start A Question Blog

Uncover common customer questions

You'll most likely start by looking in your inbox and support tickets. However, you should also anticipate complaints that you may convert into questions, particularly if the response would put the buyer at rest. Think about how to ask the right questions in a strategic way to teach customers about your products and create demand.

When deciding which questions to put in your FAQ section, think about how relevant and useful they are and how you can use them to get more people interested or convert them.

If you end up with a long list of questions, put them into categories like "Shipping" or "Sizing & Fit" to make it easier for individuals to find what they're looking for. Each category of Pepper's Frequently Asked Questions (FAQs) is listed so users can find the information they need. In addition to browsing through the website, shoppers may put their inquiries into a search field and get an immediate response.

Answer questions briefly.

How you put your answers is very important. Even if the question concerns a possible flaw in your business or product, put on your PR hat and answer positively. Even though the depth of your answers should show that you are an expert, you don't want to lose your viewers by giving them more information than they need.

Write your queries from the point of view of your customer (e.g., "How do I...") and answer them from the point of view of your business (e.g., "You should..." or "We offer..."). Tattly does an excellent job of answering questions in the words of its customers while still being clear.

First, make sure you can communicate clearly, and then think about what you want to accomplish with each question in your FAQ. Do you want me to answer a question about buying from you? Telling people about a part of your company plan? How do you fix a problem that often happens with your product? Just make sure your answer says that and then move on.

Make your FAQ page visible.

Let's say that customer service is important to your business. In that case, you might want to use HelpDesk or Zendesk to build a full-fledged support center or help desk that includes a frequently asked questions section. But let's say you sell products or services that will make many people ask questions. 

In that case, that might be enough to put a link to a simple FAQ page near the top of your website's navigation bar to help visitors feel less worried about buying. WaterAid's About Us page has a link to its Frequently Asked Questions page in the main menu. You can also add a Frequently Asked Questions section to your product pages. 

You can add this to your product details or put it near your customer reviews at the bottom of the page. This is what Santa Cruz Bicycles does with its products by using FAQs specific to the product being shown. If your main menu is full, you can add a link to the bottom of your page. Here is where Speak Skincare draws attention to its FAQ page.

Read Also: New Ways to Make Money with Click bank On Autopilot – 3 best ways

What Should Be on a FAQ page?

A "Frequently Asked Questions" page is one that you should always update and improve. To keep the page up to date, you should keep adding new questions and answers and updating the ones already there. With that in mind, here are several suggestions on what to include within a FAQ page to help you make a FAQ page for your website that works better:

  • Common Questions: A FAQ page is about simple questions and answers, as the name suggests. Collect from your customer service team the most common questions that customers have asked and put them in the FAQ.
  • Make it Brief: Customers will find it easier to read through the FAQs page if the questions and answers are short and to the point.
  • Use classifications to organize questions about different topics.
  • Accordions are used: Use an accordion system to avoid making too long pages for your FAQs page.
  • Add Links: You also can link to your base of knowledge articles in the answers to frequently asked questions (FAQs) to give more information and help your SEO.


This guide should help you see how FAQs can help you in many ways. And encourage you to make a better FAQ page for your business so that you can sell more. And, already, when you ask, yes, we do have a FAQ page. Well, it's a database of questions about our products and detailed answers.

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